Louis Hamiton’s Mission 44
A youth-focused organisation championing equity in STEM education and careers, ran by Lewis Hamilton
The Brief
Being female-led, Built Different Media is proud to work with an organisation that shares our commitment to diversity and representing underrepresented voices.
We work regularly with Mission 44, providing production assistance, camera work, and editing. You can find some of our work on this page. The charity requires social media content to attract a younger audience to their programmes and drive engagement from fundraisers.
To maintain brand alignment, the content follows the visual identity created by Joyce Nicholls. We combine video animation with 35mm medium-format photography to create fast-paced cuts that appeal to the young people they serve.
By putting STEM students front and centre as role models, the videos show how Mission 44 opens doors for the next generation. The content is human-centred and youth-focused, letting the participants narrate their own stories.
Medium Format Photography
Medium-format photography is a core element of Mission 44’s branding, giving the content a distinctively contemporary feel. By interjecting these high-end still images with moving video, we created fast-paced, kinetic cuts that keep the campaigns inherently human-centred, engaging, and strictly on-brand. Below is a set of these photos by Daisy Gaston who frequently works with Built Different Media on our larger campaigns.
The Team
DOP: Frances Freeman, Editor: Joyce Nicholls and Photography: Daisy Gaston, production by Mission 44
Have a charity event that needs filming?
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